Martha Stewart Wedding Readers to SnapTell Ads for Content

SnapTell, image recognition-based mobile marketing solutions, reports that the Winter issue of Martha Stewart Weddings will  utilize fully activated or "live" advertisements in the magazine.

On-stands December 29, 2008, the  issue will allow readers to snap a picture of any featured advertisement, send the picture to SnapTell and i get back content from an advertiser.

SnapTell's Snap.Send.Get solution provides advertisers with a way to engage their audience. Content readers receive from advertisers can include coupons, video or photos, website links or product information. SnapTell's Snap.Send.Get works with most all camera phones,. It is also fully trackable, providing clear ROI for participating advertisers who optimize their ads with customized messages.