Jamba Mobile Content Now Fox Mobile Group (FMG)

By Contributor Wireless and Mobile News on October 20, 2008 11:36 AM

Following News Corporation's new ownership of Jamba with its purchase of the 49 percent stake previously held by VeriSign, Jamba has announced a reorganization of its business. The business name has been changed to Fox Mobile Group, while the Jamba and Jamster names will remain mobile content online and on mobile phones.

A new organization, Fox Mobile Group, will now manage three distinct operating business units focused on mobile content distribution, content licensing and mobile content production.
-- The new Fox Mobile Distribution unit will assume responsibility for global distribution of mobile content through various consumer brands.
-- Fox Mobile Entertainment will continue to focus on licensing content on behalf of Fox Entertainment Group to third parties for mobile delivery and usage.
-- The new Fox Mobile Studios unit will house the creative and technology talents and assets that develop original mobile content.

Jamba, Fox Mobile Group's (FMG) consumer mobile content distribution brand in markets throughout Europe, and Jamster, FMG's consumer mobile content distribution brand in the U.S., U.K., Canada, Russia and the Asia-Pacific region, will be part of the new Fox Mobile Distribution unit.

Fox Mobile Group will be led by Mauro Montan
aro, who was named chief executive officer of Jamba earlier this year. Over the past few months, Montanaro has installed a number of new executives who will help run FMG and its newly-established units, including Kaj Hagros, who joined the company as chief operating officer in July 2008. Hagros, based in Berlin, is responsible for developing and executing product, technology and content strategies for Fox Mobile Distribution's consumer brands.

Other recently-appointed executives include Giovanni Montesanti, who will join the company as chief marketing officer in November; Dana Harris, vice president, global communications and John Ma, vice president, human resources. Mark Anderson and Jamie Samson will continue serving as chief financial officer and executive vice president of business & legal affairs and general counsel, respectively.

"The combined strength of our existing regional and operations teams and our new executive team will set the stage for further growth," said Montanaro. "Our company is rife with talented and experienced people, which will prove extremely beneficial as we broaden our portfolio and expand into new regions."

About Fox Mobile Group
Fox Mobile Group (FMG) is the global leader in mobile content distribution, licensing, and production. A division of Fox Entertainment Group, FMG distributes, licenses and produces mobile content globally through three distinct operating units, Fox Mobile Distribution, Fox Mobile Entertainment, and Fox Mobile Studios.
Headquartered in Berlin, Germany and Beverly Hills, Calif., Fox Mobile Group is the mobile content industry's largest vertically integrated company. It is wholly-owned by News Corporation (NYSE: NWS -- News, NWS.A -- News).