GoldSpot Media launched the miApp
platform for developing smartphone apps and ad campaigns. The platform includes ntuitive web-based drag and drop design studio for
creating applications and interactive ad campaigns once. They also offer infrastructure to deploy the apps across multiple apps stores and devices.
They contend that the miApp
dynamic application framework helps publishers simplify app creation by
eliminating mobile device-specific application development and campaign
creation costs.
miApp provides a single web interface that enables publishers to
create, update and manage applications and advertising across all
mobile devices, without ever needing to write a single line of code.
With
miApp, publishers can designing apps that have innovative interactive
advertising formats including video, in-application, in-stream and
custom call-to-action ad units.
GoldSpot
currently supports the miApp platform for iPhone, Android, RIM, Symbian
S60 and Windows Mobile devices, and will add more later.
The company's client-server mobile
solutions, miSpot
and miApp, are based on an intellectual property platform that includes
patents pending in the areas of mobile ad distribution,
insertion, storage, interactivity, reporting and mobile application
creation and deployment. The company is headquartered in Sunnyvale,
Calif., with an R&D center in Bangalore, India. For more
information, visit www.goldspotmedia.com.
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Thanks for posting such a useful review. I think GoldSpot Media’s miApp is very helpful for publishers to create, update and manage apps and advertise them without prior coding or mobile development knowledge. Regards, Allie from Mobile Development company.