The latest iPad mini ads could be considered true or false advertising.
The most trafficked roadways in Los Angeles are plastered with iPad mini billboards, which say nothing but imply a lot. The latest television iPad mini TV commercial also states nothing which may lead buyers to believe things about the iPad mini which are not true.
Billboard Hit & Run?
Let's look at the billboard ads with the title "iPad mini" with lots of white space and a hand holding the iPad mini, showing its smaller size. Some billboards are in landscape and there is one in West Hollywood that is vertical jutting into the sky. Many people who know nothing about iPads will assume that all the iPad mini is is a smaller version of the latest iPad.