Recently in mobile TV Category
MobiTV has surpassed four million subscribers. Since
launching its first mobile television service in November 2003, MobiTV has
successfully sparked a new market for wireless entertainment services,
deploying its Emmy Award-winning television offerings on more than 15 carrier
networks, including Sprint, AT&T Wireless, Alltel, Telus,
The networks of NBC News NBC, MSNBC,
NBC News 2 GO available to MediaFLO/Verizon Wireless customers, will carry
MSNBC's live coverage throughout the day and through primetime. NBC Mobile will
be clipping and refreshing content with MSNBC coverage throughout the evening.
NBC News Radio will also simulcast MSNBC's live coverage during both
conventions.
Verizon and NBC Universal have reached an agreement to bring Verizon
customers NBC Universal's coverage of the 2008 Olympic Games in
Wireless -- During the games, Verizon Wireless customers can
keep up with the Olympic action on V CAST video through NBC's wireless
coverage, which will include daily highlights, breaking news, scores and
results, features, and more.
ESPN and MediaFLO
ESPN and MediaFLO USA will air a combined 31 hours of live X Games 14,coverage during the event (July 31 - August 3), allowing fans to follow the X Games From the early practice rounds all the way to the ffinals, action sports fans can watch the BMX Freestyle, Moto X, Skateboard and Rally Car Racing events live, along with additional ESPN-produced segments.
X Games events will also be re-aired overnight.
Just days after bringing mobile consumers five thrilling days of U.S. Open coverage on the FLO TV service, ESPN on ESPN Mobile TV and NBC Sports on NBC 2Go will provide MediaFLO USA with a combined 119 hours of live video coverage from Wimbledon starting with the opening match on Monday, June 23 and concluding with championship finals matches on Sunday, July 6 (all times Eastern):
ESPN's coverage of the 2008 U.S. Open playoff on Monday from noon-2 p.m. ET was the most-viewed golf telecast in cable TV history (4.2 household rating, 4,055,000 household impressions, 4,762,000 viewers). Tiger Woods defeated Rocco Mediate in a sudden playoff at Torrey Pines. ESPN aired the first two hours of the playoff, which went into sudden death. Previously, ESPN's coverage of the 2008 Masters, which delivered a 3.1 household rating, held the record, averaging 3,014,000 households.
On the Mobile Web, ESPN's WAP(wireless web) site averaged more than
2 million unique daily visitors to golf content during tournament,
generating nearly 3 million page views.
In addition, ESPN's coverage of the first two rounds of this year's U.S. Open was the most-viewed combined telecasts since 2000. The two day coverage (four telecasts, Thursday and Friday 1-3 and 5-10 p.m., ET) averaged a 1.8 household rating and 1,780,000 impressions. Key male demos were up across the board compared to 2007, including men 18-34 (31%), men 18-34 (26%) and men 25-54 (43%).
The audience on ESPN's U.S. Open coverage on ESPN.com were also impressive.
ESPN.com (Thursday, June 12 to Monday, June 16) generated more 5.1 million visits (+256% vs. 2007) and 36.7 million page views (+282%), with the Monday playoff alone generating nearly 2.4 million visits and 10.7 million page views.
MediaFLO USA, ESPN on ESPN Mobile TV and NBC Sports on NBC 2Go will provide live video coverage of all four days of this year’s U.S. Open golf championship at Torrey Pines (June 12-15) on the
award-winning FLO TV service. Available to AT&T subscribers as AT&T Mobile TV with FLO and to Verizon Wireless customers as V CAST Mobile TV, the service lets sports fans watch all the U.S. Open excitement unfold live on their mobile phones.

AT&T and MediaFLO announced today the May 4 availability of the AT&T Mobile TV with FLO service. This new mobile television service will provide around-the-clock access to some of today’s most popular television programs, live and in color on the mobile phone. To take advantage of the medium, AT&T is introducing two new exclusive handsets: the Vu from LG Electronics MobileComm U.S.A. Inc. (LG) and the Access from Samsung Telecommunications America (Samsung).
- LG Vu: A sleek and stunning device, the Vu gives you a clear view of TV, Web, pictures or videos on its large interactive touch screen. It also lets you get the utmost in mobile entertainment with a music player, 2.0 megapixel camera and Bluetooth(R) capabilities. The LG Vu is available for $299.99 with a two-year service agreement and after a $100 mail-in rebate.
- Samsung Access: This handset features a large landscape display, ideal for delivering a rich viewing experience and an internal antenna for exceptional reception. It’s a device for customers who are looking for advanced multimedia capabilities such as a camera, external stereo speakers, stereo Bluetooth, AT&T Music, CV, of course, AT&T Mobile TV. The Samsung Access is available for $199.99 with a two-year service agreement and after a $100 mail-in rebate.
Verizon Wireless customers will also be able to view mobile shorts, red carpet coverage and celebrity interviews on their mobile phones. Full-feature films will be made available on Verizon's FiOS TV VOD service. Customers can learn more online at www.verizon.com/tribeca.
Cell phone users in San Diego can now access live television programming on the go with MediaFLO USA’s FLO TV service, which launched in San Diego today with Verizon Wireless as V CAST Mobile TV. A subsidiary of Qualcomm Incorporated, MediaFLO USA’s FLO TV service lets Verizon Wireless subscribers watch many of their favorite television shows from the convenience of their cell phones, wherever and whenever they want.
With MediaFLO USA’s FLO TV service, V CAST Mobile TV subscribers can flip from one channel to the next to watch popular, full-length programming on select Verizon Wireless mobile phones. MediaFLO USA’s dedicated multicast network brings top programming from some of the industry’s best entertainment brands, including CBS, CBS College Sports, CBS News, Comedy Central, ESPN, FOX, FOX News, FOX Sports, MTV, NBC, NBC Sports, NBC News, CNBC, MSNBC, NickToons and Nickelodeon. V CAST Mobile TV subscribers also have exclusive access to two channels on the FLO TV service: MTV Tr3s and an ESPN Radio channel.
San Diego-area Verizon Wireless customers can get hands-on demonstrations of the VCAST Mobile TV service at Verizon Wireless Communication Stores throughout the region. For more information, please visit the V CAST Mobile TV Web site at http://www.verizonwireless.com/mobiletv.
NextWave Wireless Inc. a global provider of mobile multimedia products and technologies, announced the launch of MXtv, a mobile multicast and broadcast technology that enables WiMAX operators to deliver a broad range of rich and personalized multimedia services including mobile TV, interactive media services, and digital audio without having to invest in new spectrum or additional radio access network equipment.
Utilizing macro-diversity technology that improves broadcast performance over WiMAX channel, MXtv technology, which is completely compatible with the current 802.16e standard, is designed to slash the cost of offering high-quality, mobile broadcast services to subscribers.
In a separate announcement today, NextWave and Huawei Technologies (“Huawei”) announced a joint development agreement under which Huawei will deliver the integrated MXtv technology in its end-to-end WiMAX network solution including Huawei’s fourth-generation base station platform and ASN-GW wireless broadband gateway platforms. MXtv technology is also a standard feature of NextWave’s recently announced own line of WiMAX infrastructure products.
Huawei Technologies launched the world’s first mobile TV capable 3.5G
datacard, the E510, at CEBIT, giving TV capabilities to PCs.
The E510, a small, slim 2M HSUPA stick, comes equipped with mobile TV
functionality that can turn any computer with access to a TV signal
into a television. The device, which enables both mobile TV and mobile
broadband, can be plugged in to PCs and laptops and is suitable for
both professional and entertainment purposes.
Verizon Wireless, , and MediaFLO USA, Inc., a wholly owned subsidiary of
Qualcomm Incorporated, announced the fall lineup for V CAST
Mobile TV from Verizon Wireless, a service of MediaFLO USA.
More than
10 new fall shows are scheduled to debut on V CAST Mobile TV at the
same time as they air on traditional TV.
Brand new shows available on V CAST Mobile TV include "The Big Bang Theory" and "Viva Laughlin" on CBS Mobile; "K-VILLE" and "Back to You" on Fox Mobile; "Bionic Woman" and "Life" on NBC 2Go; and from MTV Networks, "iCarly" on Nickelodeon and "Kaya" on MTV. Other shows include "60 Minutes," "The Early Show," "How I Met Your Mother" and "The Price Is Right" on CBS Mobile; and Emmy Award-winning "30 Rock" on NBC 2Go.

