Success Recipie: Cake Mania Takes the Cake and Big Slice of Mobile Game Market


Publisher of casual and family-friendly games Sandlot Games(R), and digital entertainment services company RealNetworks(R), Inc. today announced the continued success of the smash hit casual game Cake Mania -- this time on the mobile platform, stating that their bakery game with over 45 fast-paced levels of baking is one of the most downloaded games in the U.S.

"With its success on the PC, we anticipated a similar performance for the mobile version. Those expectations were surpassed and we're proud to have teamed with Sandlot to deliver this hit casual title to gamers on their mobile handsets," said Matt Turetzky, vice president, non-PC platforms in the Games Division at Real.

At the end of second quarter, RealArcade Mobile moved into the top ten ranked mobile publishers, in part due to the success of Cake Mania. (Telephia, September 2007)

Fast-paced fun and culinary flair cook up one of the most downloaded mobile games in the U.S.

Originally developed by Sandlot Games for PC and online play, Cake
Mania became the best-selling casual game of 2006 and was voted Yahoo's
2006 Casual Game of the Year. In March 2007, Sandlot partnered with
RealArcade Mobile to bring the hit title to the mobile handset. Real's
Mr.Goodliving Studios(R) developed and published the mobile version in
collaboration with Sandlot to convert the action-packed PC game to an
equally addictive mobile format. The game is now available through most
major wireless carriers.

"As a runaway hit on the PC, Cake Mania was a prime candidate for
conversion to the mobile platform," said Daniel Bernstein, founder and
CEO of Sandlot Games. "Gamers continue to get hooked on the challenging
and unique elements that make Cake Mania such a fun experience, and by
partnering with Real we were able to extend this hit game to the mobile

Cake Mania is a time management game in which players help young
entrepreneur Jill open her own bakery, bring in customers and earn
enough money to re-open her grandparents' troubled business. Gamers can
upgrade and customize their shop to attract new patrons and meet daily
sales goals. The mobile version allows fans and new players alike to
play a hit game in small sessions of easy mobile play, without losing
the favorite elements of the original. On August 27th, Sandlot released
the highly anticipated Cake Mania 2 for the PC.