Kiwibox, teen social networking destination, announced the launch of a new WAP
service designed to expand their online community to mobile users. WAP,
or wireless application protocol, is an open international standard for
applications that use wireless communication to enable access to the
Internet from a mobile phone or PDA.
The extension into the mobile market will allow Kiwibox’s 1.8 million
teen users the flexibility to communicate on-the-go. Kiwibox’s WAP site
will translate the innovative social networking features currently found
on the Web site to the mobile handset.
Kiwibox partnered with Quattro Wireless to mobilize the existing
Kiwibox.com web site. Using Quattro’s Juicing technology, the site
content rapidly develops into a dynamic format suited to a mobile
presence with the layout and intuitive navigation specifically adapted
for all types of handsets.