Quattro Wireless announced it has
launched nineteen mobile websites for Cox Newspapers, Inc. local
properties around the country.
Cox Newspapers selected
Quattro to provide a complete package of mobile services including site
mobilization through Quattro's proprietary Juicing technology, ad
operations and ad sales.
The new mobile websites cover regions from Texas to Ohio to
Florida, and offer visitors access to breaking local and national news
and Quick Search features for accessing local restaurants, events,
music, and movie listings.
By employing its proprietary "Juicing" technology, an automated,
real-time solution for adapting wired Web content for mobile on a
handset-specific basis, Quattro has efficiently produced the almost
twenty mobile sites for Cox Newspapers.
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