A recent survey by Artificial Life, of U.S. cell phone
users revealed that 46 percent use their devices for entertainment
purposes.
The survey of 200 respondents showed
- 87.5 percent of those who own
smartphones access entertainment content, such as music, games and
video. In addition,
- 33 percent of individuals use their phone for
entertainment over any other purpose, including email, GPS and Internet
browsing.
- 56 percent of
people who do not own a smartphone desire the advanced types of
features available on higher-end phones. One fourth of this group
reported they want a phone with music, gaming and video capabilities
and 33 percent noted they value mobile gaming in particular.
Traditionally, smartphone and cell phone users have relied on their
handsets strictly for calls, text messaging and email access. However,
findings such as these show that more individuals are turning to their
phones for recreation and leisure.
This survey was commissioned by Artificial Life, a global developer
of mobile applications, mobile participation TV and business
applications for high-speed broadband networks.
Read more
Related News:
Like 