Mobile marketer, Gumiyo is offering new
online tools to help newspapers to offer mobile web and SMS campaigns to their
advertisers opening up new revenue stream
Gumiyo's Mobile Ready Platform can be privately labeled and
integrated directly into a publication's existing ad sales business. The platform can also
mobilize a paper's classifieds.
The Gumiyo platform has been a proven mobile marketing solution in the
retail automotive and real estate markets, two of the leading
advertising sectors for the newspaper industry. Several large
metropolitan and small-town newspapers are successfully deploying the
platform for these sectors, as well as for retail advertisers and
employment listings.
"All newspapers are looking for the same exact formula - instant
value for advertisers and readers, fast and simple deployment and, most
importantly, positive ROI from day one," said Abronson. "The Gumiyo
Mobile Ready Platform is a low cost, easy to implement solution that
can immediately begin generating results and revenue."
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