J D Power announced the findings of its first tablet study Apple ranked highest, followed by the Amazon Kindle Fire, Samsung Galaxy Tabs, Acer, Barnes and Noble and the HP TouchPad! Many of the tablets appeared in WiMo News' top coolest tablets of 2011.
Here are the latest rankings by ratings. The Kindle Fire was only six points lower than the iPad. The new Kindle Fire HD now ranks as the top best seller on Amazon.com. Here's how the surveyed customers ranked their tablets:
- Apple iPad ranked 848
- Amazon ranked 842.
- Average 832.
- Samsung 827.
- Acer 811.
- Barnes & Noble 803.
- HP 790.
The inaugural Tablet Satisfaction Study studied those who owned a tablet for less than two years:
- Owners spend 7.5 hours per week using tablets.
- Those who also used a smartphone spent more time browsing and playing games.
- Overall satisfaction was higher for those who watched video.
- Heavy users were more likely to buy a tablet in the future.
- Factors of importance to owners were performance (26%), ease of operation (22%), styling and design (19%), features (17%), and price (16%).
- Three-fourths (75%) of tablet owners indicate they were the sole decision-maker in purchasing their device.
- More than one-half (61%) of owners share their device with at least one other person.
The 2012 U.S. Tablet Satisfaction Study is based on experiences reported by 1,985 tablet owners. The study was fielded in July 2012.